My First Home Based Business Experience

To pick up where I left off on the last post. I start my first home based business in the summer of 2003. I got involved because the company I was interning for was starting a project with a company called NexagenUSA. Some of the leaders of the company were trying to start a radio campaign to sell weight loss patches. The VP of Sales and Marketing for the company I was working for made a deal with these leaders that they would take the calls if they could make commissions on the sales of these products and distributorships. I got involved because I was responsible for learning all about the company and the products. The VP wanted me to take a position in the network marketing company and be involved in the marketing of the products. I wasn't really into to weight loss patches, but it looked like an opportunity to learn about the network marketing and weight loss industry.

We were wildly successful with this business, but the reasons we were successful were much different than we initially suspected. First of all the marketing campaign done by the leaders to produce leads and sales were unsuccessful. We never saw one lead from them. What happened instead was the VP got a group of people together because of the supposed lead generation and they all started working. We added a programmer that showed us this new marketing idea called google adwords. Remember this was in the early days of google and adwords was virtually brand new. We quickly started to get leads and had people joining left and right. Through this marketing campaign we brough on a mid level network marketer and he started to develop a team that grew quickly. The leaders that was working with the VP were very helpful in the process and did all of the sales calls with my team. They were very professional and were very involved in the business and made themselves available whenever I needed them. At the end of the day the product wasn't good enough and the team fell apart. I also had no clue what I was doing and really didn't know the full implications of the business.